Igora 7-00 Medium Blonde Natural Extra permanent hair color for professional by Schwarzkopf Professional provides the best permanent hair colors on the market. Igora Royal was developed with colorists for colorists. Maximum performance, up to 100% white hair coverage, ultimate color retention, intense color vibrancy. Perfect color equalization, even on porous hair. Clearest lifting shades with advanced care. Absolute true-to-tuft results.

• Up to 50% longer color retention.
• Up to 25% higher reflex vibrancy.
• Perfect color equalization even on porous hair.
• Clearest lifting shades and advanced care for maximum contrast and shine.
• Fashion colors with up to 70% white hair coverage with clear and strong tone directions.
• EAN: 4045787205022

Igora Royal tried and trusted by millions of colorists around the world thanks to high-performing, reliable products.

IGORA aims to truly empower every colorist to create the most beautiful looks, to explore every aspect of their creativity and to reveal the clients individual beauty.

IGORA empowers every colorist to be exactly who they want to be.

Schwarzkopf Igora Royal Permanent Hair Color extensive portfolio has been streamlined from 13 ranges to 5, creating intuitive sub-groups totaling 143 different shades.

IGORA ROYAL's iconic red block packaging remains for the core line. Try Igora 7-00 Medium Blonde Natural Extra today.

Our technical lines can still easily be recognized with their distinct range colors: IGORA ROYAL High lifts, IGORA ROYAL Fashion Lights, IGORA ROYAL Absolutes and IGORA ROYAL Silver Whites.